Digital Marketing

Get the most out of your outdoor marketing with aerial ads

If you are planning to launch an outdoor marketing campaign for your product or service, you can easily include an aerial ad to enhance your ad’s impact on viewers without putting a huge burden on your budget. Aerial advertising will increase consumer responses in the most cost-effective manner.

It’s a fact that every time you launch a campaign, you want your ad to get the most profit and reach the maximum number of potential consumers in the most cost-effective way. When focusing on outdoor marketing, billboards and “street furniture” are common choices. However, these strategies have their limitations that can be overcome by adding aerial advertising to your advertising campaign.

Your static billboard may attract people passing by, however it is powerless in the sense that you have to wait for your viewer to come and read the message presented on it. While your aerial billboard catches your consumer wherever they are, no matter it is a traffic jam, beach, sporting event, music concert, parade or any other festival.

Air advertisements are custom designed according to your requirements. You can go for a lettered banner, aerial billboard, or logo plaque. These banners usually have your company logo and a simple and precise message that you want to convey to your customers. The aerial advertising company will design this ad. Fortunately you have to pay the cost of the banner only once and then for the flight time.

When a plane flies over your customers’ heads, they will naturally look at it and get the message. Due to its uniqueness, this message has more recall value than any other banner ad. According to recent surveys, it was reported that almost 90% of consumers remember what is advertised even after 30 minutes. On average, each viewer has more than 17 seconds to view your ad, which gives you enough time to understand the purpose of this ad.

One of the biggest advantages of aerial advertising is that it is very economical; approximately 50 cents per thousand prospects. When you want value for every dollar you spend on your ad campaign, aerial marketing can’t be beat.

If you are advertising your brand through traditional media, ie television, radio or newspapers, the same theme can be represented in your air ads. The innovative and non-intrusive nature of air marketing is sure to create a great image of your brand in the minds of your consumers, compelling them to buy your product or benefit from your service.

People always love new and fancy things… surprise your consumers with this unique advertising style. Always choose a professional and well-equipped company to ensure that your advertising campaign reaches the right market.

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