AutoZone is an automotive parts and accessories retailer and distributor. The company is located in Memphis, Tennessee. It is a well established brand in the market, giving the franchise store instant recognition as the ‘Automotive Store of Choice’ in its area.

The company has access to the widest variety of premium brand products and its own range of Exclusive Brands. This provides an opportunity for franchisees to differentiate their store from the rivalry and also allows them to increase their margins.

• The dedicated VIP loyalty program is designed by the company in order to encourage cash customers to approach franchised stores repeatedly.
• In combination with a retail optimization consultancy, AutoZone also helps franchisees find the best location for their store. This ensures that the franchisee’s store is located in the highest catchment area, and this eventually ensures that more feet enter the franchisee’s store.
• Designing and customizing a store layout is done by your Store Development Team with a floor plan, to ensure the location is tailored to the franchise store, the franchisee’s needs, and the market.
• With immediate access to the company’s progressive IT system, 24/7 product ordering is “just a click away.”
• Their long history in the market explains that they have strong and entrenched operating relationships with suppliers to the auto parts industry.
• The company’s Marketing Department is constantly structuring the AutoZone brand with television advertising, brochures, and other promotional techniques. This ensures that the franchisee’s customers are always reminded that the company is the best fit for purchasing auto parts and spare parts.
• The AutoZone family included the AutoZone Service Center that assists franchisees with the development and launch of their store. Other facilities available to franchisees include the multimedia call center, purchasing department, legal department, and marketing department.
• The company has a dedicated Purchasing Department whose role is to ensure that franchisees receive the best quality products at affordable prices.
• The company’s product range lists more than 90,000 storage units and its world-class storage facility makes it possible for franchisees to order all products from one place.
• In order to ensure that financial and banking services are more accessible and affordable for franchisees, Autozone has provided special rates and services from leading financial institutions.
• The company’s strong sense of family has ensured that franchisee workers have access to improved services such as healthcare, pension funds and funeral coverage.
• AutoZone’s newly opened Business Skills Development Training Center offers additional training in a variety of business skills. This training covers catalog training, income statement analysis, and more.

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