I have very important information for all tennis club owners.

You should use telemarketing to expand your reach in the market.

It is cheaper and also faster to implement.

However, it should be used in a strategic way that helps you attract more leads and stay in touch with all of your members.

This also means that you need to train your staff on how to work with the phones for incoming calls, outgoing calls, and lead-generating calls.

Well.

Here are 3 ways you can use the phone to grow your tennis club.

1) Lead generation.

Many tennis clubs just sit back and wait for potential clients to call them or wait for one to see their advertising.

Instead of going online and researching companies that would be ideal prospects and they contacting those prospects by phone.

To eliminate the risk for them, make your offer a free company event and even serve up some cheap food after the event.

Your club should create a list of the top 25 candidates from local businesses and schools that you would like to have as members of your club.

Then contact them and schedule a FREE event.

You could use this one alone to triple your earnings in 2 months!

2) Along with direct mail.

This is a great way to use the phone after you’ve used direct mail.

Prospects already know your club and your offer, so they will be more open to hearing the details of that offer.

But like I said before.

You must train your staff on how to use the telephone for prospecting.

It should be positive and very attractive to the potential customer.

A side note.

Make sure they never give up on any prospect in their portfolio.

After a direct mail has been sent.

Your staff should continue to follow up with each potential customer or prospect.

In most cases.

They shouldn’t have to worry about this if you train them properly and have a free offer for the prospect.

3) Thank you, call.

The moment someone signs up for your club.

“Have your staff call them the next day and thank them for joining and tell them that you are committed to providing all of your members with the best possible service.”

When you do this.

You are subconsciously planting a seed in the new member’s mind that you are running a top-notch club and can begin to build a strong relationship with each new member.

Have your staff plant the referral seed in your mind as well.

This is a powerful way to start any new business relationship.

Because it also shows them that they made a great decision by joining their club.

People buy with their emotions and then try to back up that purchase decision with logic.

Calling them the next day.

You are proving that their logic was correct!

Now, take these 3 telemarketing tips and adapt and adapt and then implement them in a creative way.

Too.

Don’t stop there.

Keep reviewing, customizing and optimizing them to grow and maintain the growth of your tennis club.